Articles for Businesses
Many corporations have internal magazines, some of them glossy and professional, some less so. But all of these publications have the same goal: to keep disparate parts of the organization in touch with what is important for them to know, information from both internal and external sources.
And to that end, they need articles.
Writing for these publications is very different from the marketing copywriting we provide; it's more journalistic in nature, telling a story, while staying firmly rooted in the company or corporation's unique industry. There is no call to action in these articles; they are to entertain and inform, to enhance customers' and employees' connections to the company, to provide information for shareholders.
Customline Wordware has been providing corporate articles for over twenty years, and is ready to help you with yours. Ask us how!
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|Beyond the Elements of Style|